Why Does User Generated Content Matter?

  What’s the big deal about user-generated content, and why should your brand care? Here are three key reasons UGC is a key marketing strategy you can’t ignore. User-generated content (UGC) is some content—text, videos, images, reviews, etc.—created by people, rather than brands. And brands will often share UGC on their own social media accounts,…

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What is game localization?

Game localization is the process of adapting your game into multiple languages and translating a video game for a foreign market to meet the needs of players in a different geographic region. It includes translating game text, adapting art assets, testing the integration of the translated text into the game, and adopting local censorship laws.…

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What Is Website Localization?

Website localization is the process of adapting a website to suit a specific audience and the act of taking an existing website and redesigning it and redefining it to reach a different cultural or linguistic preference– Usually, an audience that speaks a different language and holds different cultural values to your own. It’s a complex…

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Localization Vs Internationalization

What does Localization mean? Localization is the entire process of adapting a product or content to a specific location or market, it may also include adaptations to images or colors, formatting, UI, or design, and even payment methods, to name a few. Localization takes a product and makes it highly relevant for one specific market…

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