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We interact with different people worldwide, doing business, creating relationships, and experiencing new cultures to expand our knowledge. All of these are good reasons to learn any language, learning a foreign language is now more important than ever. As mobility and communications bring the world closer together, the need for global citizens to be competent…
There are a few different types of editing: developmental or structural editing, copy editing, line editing, and in earlier stages, concept editing. Most self-publishing authors will typically work with a different freelance editor to help them at each stage. What is Proofreading? Proofreading is the very final stage of the editing process, it also means…
How to learn a new language: Learning a new language is challenging, frustrating, and sometimes just downright difficult. And figuring out the best way to learn a new language? That seems nearly impossible. Language hackers ask themselves these kinds of questions all the time. We all want to use effective study methods so we can…
Translation is a crucial factor in disseminating knowledge and new discoveries in the medical field. It can also be a critical factor in providing healthcare services to foreigners or minorities. The translators of medical texts face a number of challenges, some of which are the subject of research. What is Medical Translation? Medical translation is…
If you do decide to localize, you should be familiar with the scope and purpose of localization testing. Localizers translate the product UI and sometimes change some initial settings to adapt the product to a particular local market. This definitely reduces the “world-readiness” of the application. What is Localization Testing? Localization Testing is a…
Localization is a team effort. From translators and editors to project managers and developers, it’s a necessity for companies who want to survive in a global marketplace. The better the team can work together, the faster and of higher quality are the translations. Why your localization needs a localization team? A localization team is an essential…
While social media continues to be one of the best marketing channels, it’s important to understand exactly how it’s changing in order to leverage it properly. Before we look at how social media has changed marketing, we first need to explore the world of marketing as it was before the inception of social media. Digital…
Humans have always moved around. And as long as there have been trading and business, there has been multilingual communication. The language service industry is a business activity that helps others to communicate across linguistic and cultural barriers. In recent times, the need for language services has grown rapidly because of the internet, globalization of business,…
Depending on your desired goals and intentions with a project and (and what?), you have two options when it comes to translating your content: machine translation (MT) and human translation. When it comes to automation, amazing developments have been witnessed in the translation industry. Machine translation is being widely used by a lot of people and…
The Covid-19 pandemic came with its own challenges but then we have to take the bull by the horns. Language services like translation and localization have cushioned us and the fruits are eminent especially during this period. When we talk of a pandemic, it has affected all businesses and therefore the survival tactics have been…
What is a synonym? Synonym: a word having the same or nearly the same meaning as another in the language, for example, a synonym for “happy” is “elated”. It also means the same as the given word. It comes from the Greek “syn” and “onym,” which mean “together” and “name,” respectively. When speaking or writing,…
When you’re first starting to consider working from home permanently—or even traveling for an undetermined amount of time and need a flexible job—it can be intimidating. Just like most things, even the process of job search has evolved tremendously. Earlier, job searching was done just to find suitable jobs. But now, it is more…
Today, communication through audiovisual media is stronger than ever. To keep up with the latest work opportunities, many translators have chosen to break into this yet-very-young translation field, without being truly prepared. For those of you who are curious about the process that makes it possible for us to understand and appreciate a foreign movie effortlessly,…
Theories of the origin of language are first discussed from a linguistic point of view in secular writing. Evolution had less effect on linguistics than on other social sciences, yet history shows that secondary effects were felt. According to a study done by Dr. Quentin Atkinson, every language in the world has evolved from a prehistoric…
Organic traffic is unpaid search traffic used to describe visits that land on your website. Organic traffic does not come through paid ads to bring visitors on site but through the organic search results. Organic traffic sources include search engines like Google, Yahoo, and Bing. Why Is Organic Traffic Important? Organic traffic is important because…
Businesses, websites, eCommerce stores, and basically anyone who wants their content, products, and services to be found online, should keep a close watch on the developments and trends in voice search. Two recent trends in SEO are voice search and video. Understanding not only how to optimize for both, but the logic behind doing…
What’s the big deal about user-generated content, and why should your brand care? Here are three key reasons UGC is a key marketing strategy you can’t ignore. User-generated content (UGC) is some content—text, videos, images, reviews, etc.—created by people, rather than brands. And brands will often share UGC on their own social media accounts,…
If you’re a translator yourself, you might wonder what is that single aspect that you should work on or market to your clients. If you’re thinking of hiring a translator for a job, you might wonder how to distinguish a good from a bad translator. What makes a good translator? 1. Language qualifications The ability…
Game localization is the process of adapting your game into multiple languages and translating a video game for a foreign market to meet the needs of players in a different geographic region. It includes translating game text, adapting art assets, testing the integration of the translated text into the game, and adopting local censorship laws.…
Website localization is the process of adapting a website to suit a specific audience and the act of taking an existing website and redesigning it and redefining it to reach a different cultural or linguistic preference– Usually, an audience that speaks a different language and holds different cultural values to your own. It’s a complex…
Last article we read about the importance of a localization strategy and how it helps your business and that we must have tips for localization that you can apply to your business: And now let’s know together with the tips you need to apply for your business. 1- DETERMINE WHICH LANGUAGE OR REGION YOU SHOULD…
A localization strategy is a unique market approach a company takes to address purchasing habits, customer behaviors, and overall cultural differences in each country it works in. It also means to change more than simply the language. Cultural references, the structures of the pages, and images should all be reviewed in light of a…
What does Localization mean? Localization is the entire process of adapting a product or content to a specific location or market, it may also include adaptations to images or colors, formatting, UI, or design, and even payment methods, to name a few. Localization takes a product and makes it highly relevant for one specific market…
Improve brand reputation trust Great content can help you build trust with your leads and customers, and one of the greatest benefits that really shows the importance of content is the reputation-building qualities of great content and trust, both are important for customers, and without it you can’t properly sell your product or service. Consider…
With the variety of spoken languages around the world, translation jobs have grabbed the world’s attention. Translation helps you understand the world, but with those benefits, some obstacles face anyone who works in the translation field. In this article, we will get to know some of them. Structure of the Language One of the many…
One important thing that takes your business to another level is how you market for it. The digital world has become a very essential way to advertise for your business, no matter what your business is. This article will know some of the best practices that help your products penetrate the market and find their…
Software localization moves beyond basic translation to adjust a user interface on a cultural level. It’s not just what you’re saying; it’s how you’re saying it. Since great user experience depends on how quickly a user can understand and interact with a given page, window, or screen, the more context and cultural familiarity you’re able to…
When you have work to translate, the best thing is to find someone who can accurately give out the message in your target language. But that is not as easy as it sounds. It’s evident that the translation industry has grown, and agencies are offering these services. You might have a tough time choosing a…
Starting a business is not a walk in the park. You need to have some capital and knowledge about your potential customers. However, growing it can even be more daunting you need to beat your competitors. Did you know that you can grow your business through translation? Here is an in-depth guide on how…
The crazy thing about starting a content marketing business is that it’s not like the traditional way of starting a business. You don’t make an arrangement and a couple of months after the fact you open a retail facade, stock it with items, and market it to acquire clients. No, you need to design…
The world is witnessing a new era of global expansion and technological development with so much innovation. Through all of this, only one thing stands out: the company’s ability to overcome the obstacles and understand the demands of the evolving new world to be able to find a smart way to adapt to modern…
Wondering how you can minimize or save on costs when it comes to translation and localization? With the gradual increase in demand for online courses in multilingual dialect, you need to increase global outreach as an organization. If you do not budget well, localization of eLearning and translation can be a bottomless pit for…
Globalization has introduced a new dilemma for brands – how does one communicate with the masses that are so diverse linguistically and culturally? It is here that localization and translation come in. From advertising and scientific research to internal communications and financial audits, translations play a huge role in getting the right message across to…
As you know, language is an integral tool for societal growth. This means that at the core of communication is language. Through this, there is an expression of cultural values and societal beliefs. With thousands of cultures across the world, most people express themselves through their native language. It could have been quite unfair…
Have you been struggling to enter new markets more rapidly? Investment schemes are ever changing and you need to be smart and flexible as well. Localization steps in to make everything easier. You need to use the tools for adaptation to embrace these changes. For this reason, you need to employ the most excellent…
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